Nothing
Read time:
4 min
Client:
Nothing
Industry:
Consumer Electronics
Start:
End:
Duration:
16 Weeks
TEAM: Dora Aryan, Jenna Cianfarani, Jasmine Chan
Nothing came to me with the aim of sharpening their online presence. Their identity—transparent, minimal, and design-led—needed to be reflected in a site that was just as carefully considered as their products.
PROBLEM
The existing website had strong visuals but lacked depth and direction. Visitors often felt unsure where to go next, and key content like product specs and updates were hard to access or buried behind confusing flows.
Solution
Systems Map
